Scottsdale, Ariz. - June 18, 2009 - 41st Parameter Inc., a leading provider of fraud detection and prevention systems to the Airline Industry, today announced Jack Harbaugh, senior vice president of business development, will be speaking at the 2009 Annual Global Fraud Prevention Forum on the "Importance of Device Data for True Intelligence." The presentation will be given on June 24 at 11:15 a.m. PT at the Loew's Santa Monica Hotel.
"The Airline Industry has been victimized by fraud, costing over $1 Billion in lost revenues last year alone," said Harbaugh. "Bad debt write-offs and reservation fraud can be substantially reduced and often prevented by combining transactional data with information about the device being used to book the reservation. This approach, facilitated by commercially available technology tools, gives investigators the intelligence they need to better decision risky transactions."
As part of the conference, 41st Parameter will announce a newly formed alliance with Transform, an industry leading systems integration and consulting firm focused on the Airline Industry. The alliance offers a total solution to large, tier 1 airlines and travel service agencies by combining the best-in-class fraud prevention software with best-in-class systems integration and business process optimization services.
The 2009 Annual Global Fraud Prevention Forum, presented by ARC, will be held at the Loew's Santa Monica Hotel in Santa Monica, Calif. from June 23-25, 2009. For more information visit
http://www.the41st.com/events.asp Upcoming Webinar:
Learn firsthand how one of 41st Parameter's customers, Continental Airlines, is fighting back against online fraud at an upcoming webinar - July 9 at 1:00 p.m. ET. This one hour event will include a review of procedures implemented to substantially reduce CNP fraud and chargebacks while reducing operating expenses and improving investigator efficiency.
www.the41st.com/travel About Transform
Transform (321 Transform LLC) is a management and technology consulting firm focused on helping clients to develop and implement initiatives focused on increasing revenue and quality, decreasing costs and variation, and driving profitable growth. We provide innovative solutions to the Aviation, Healthcare, Services, and Technology industries in the areas of Technology Integration, Performance Improvement, Organizational Transformation, and Growth. Transform Aviation solutions team provides technology, process, and operational support for US- and international-based passenger and freight airlines, and has a depth of expertise in the aviation industry - specifically within technology and operations - unmatched by most consulting companies.
www.321transform.com About 41st Parameter
41st Parameter provides solutions for detecting and preventing fraud across multiple channels for the world's most valued and recognizable brands. Leading travel services, financial institutions, and e-commerce companies rely on 41st Parameter's technology to protect them from cybercrime threats including card not present fraud, new account origination fraud, phishing and account compromise, credit bust outs, and fraud ring detection. Founded in 2004, 41st Parameter makes the process of detecting and preventing fraud easier and more effective, reducing both expenses and potential losses. As a leading web fraud detection innovator the company supplies industry-proven solutions which integrate advanced device identification with comprehensive risk management capabilities. To learn more about 41st Parameter, visit
www.the41st.com # # #
All trademarks are the property of their respective owners
